Tuesday, October 11, 2022

International Research

Internationally a sports magazine that dominates in the market is the Sports Illustrated. Sports Illustrated will now have 17 print issues per calendar year—12 monthly magazines, four special editions and the swimsuit edition. Sports Illustrated revenue is $80.0M annually covering an audience of over 3 million subscribers and is read by 23 million adults each week.($8.99 a copy equivalent to 1,329 kshs/-)
Sports Illustrated Digital Advertising Opportunities- Sports Illustrated has its footprint on multiple channels, from website and social media to video platforms and podcasts. This gives the brand more avenues to connect with its readers and offer more advertising opportunities to its partners.
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